VODACOM NXT LVL
South Africa's most empowered network, Vodacom, has taken youth's aspirations to new heights with NXT LVL. Designed to enable and support youth on their journey to success through technology, the brand has offerings ranging from subsidised data and voice tariffs to amplified brand experiences. In it's two year's of existence, NXT LVL kicked off with a national soccer talent search and most recently unearthing SA's new musical talent through a reality TV show aired on Mzansi Magic. Vodacom NXT LVL addresses what SouthAfrican youth feel will be key to their success.
DNA has been the brands official PR partner but that's not all, over and above traditional Public Relations; we continue to curate online lifestyle content through social instigators, conceptualize and execute lifestyle brand activations while disseminating the content through our media partners.